PUBLIC RELATIONS OFFICER – DISTRICT CO-OPERATIVE BANK
FINAL ANSWER KEY
Question Paper Code: 6/2016/OL
Category Code: 018/2013
Exam: Public Relations Officer
Medium of Question: English
Date of Test 11-01-2016
Alphacode A
Question1:-Which article of the Indian Constitution guarantees Equal Justice and free Legal Aid to the citizen of India?
A:-Article 38(1)
B:-Article 39(A)
C:-Article 39(d)
D:-Article 48(A)
Correct Answer:- Option-B
Question2:-In which state of India launched the revolutionary Rural Employment Guarantee Scheme for the first time in
1970s?
A:-Kerala
B:-Karnataka
C:-Tamilnadu
D:-Maharashtra
Correct Answer:- Option-D
Question3:-When was the National Food Security Act came into force?
A:-2009
B:-2011
C:-2013
D:-2015
Correct Answer:- Option-C
Question4:-In whose Diwanship separate fund for educational activities was started in Travancore?
A:-T. Madhava Rao
B:-A. Seshayya Sastri
C:-Nanoo Pillai
D:-T. Rama Rao
Correct Answer:- Option-A
Question5:-In which year Keralapataka a news paper from Cochin was started?
A:-1821
B:-1854
C:-1870
D:-1876
Correct Answer:- Option-C
Question6:-Who was known as ‘Lincoln’ of Kerala?
A:-C. Kesavan
B:-Pandit Karuppan
C:-Dr. Palppu
D:-K.P. Vallon
Correct Answer:- Option-B
Question7:-Who exhorted the world famous dictum ‘One caste, One religion, One clan, One world, One God’?
A:-Sree Narayana Guru
B:-Sahodaran Ayyappan
C:-Ayya Vaikundar
D:-Chattampi Swamikal
Correct Answer:- Option-C
Question8:-Who made an official declaration granting lower caste Channar Women the right to cover their breasts in
Travancore in 1859?
A:-Ayilyam Thirunnal
B:-Sri Moolam Thiorunnal
C:-Swathi Thirunnal
D:-Chithira Thirunnal
Correct Answer:- Option-A
Question9:-When was Malabar temple entry Act came into force?
A:-1930
B:-1936
C:-1946
D:-1947
Correct Answer:- Option-D
Question10:-Which satyagraha was associated with Irinjalakkuda Kudalmanikyam temple?
A:-Paliyam
B:-Vaikkam
C:-Kuttamkulam
D:-Chevayoor
Correct Answer:- Option-C
Question11:-Which among the following newspaper was edited by Muhammad Abdurahiman Sahib?
A:-Mitavadi
B:-Prabhatham
C:-Malayalee
D:-Al-Ameen
Correct Answer:- Option-D
Question12:-Who translated the first historical novel ‘Akbar’ to Malayalam?
A:-Kerala Varma Valiya Koi Thampuran
B:-C. Anthapayi
C:-Joseph Mooliyil
D:-C. Krishnan Nair
Correct Answer:- Option-A
Question13:-Who was the founder of Trivandrum Public Library?
A:-John Alan Brown
B:-Col. Edward Codogan
C:-S.R. Ranganathan
D:-P.N. Panickar
Correct Answer:- Option-B
Question14:-Which among the following women of Kerala participated in the Civil Disobedience Movement, carrying two
month old baby in her arms and led the procession of Women?
A:-Lalitha Prabhu
B:-Arya Pallam
C:-Parvathi Nenmenimangalam
D:-A.V. Kuttimalu Amma
Correct Answer:- Option-D
Question15:-What is the original name of Swami Ananda Theerthan?
A:-Ananda Mohan
B:-Ananda Shenoyi
C:-Ramachandra Rao
D:-Govinda Menon
Correct Answer:- Option-B
Question16:-Who wrote the famous story Pottiya Izhakal?
A:-Vaikom Muhammad Basheer
B:-Thakazhi Sivasankaran Pillai
C:-S.K. Pottakkad
D:-Ponkunnam Varkey
Correct Answer:- Option-D
Question17:-Which book won the Man Booker Prize for Fiction in 2015?
A:-Satin Island
B:-A Little Life
C:-A Brief History of Seven Killings
D:-The Fishermen
Correct Answer:- Option-C
Question18:-Who was the fastest runner in the 2015 World Athletic Championship held in Beijing?
A:-Justin Gatlin
B:-Andre De Grasse
C:-Trayvon Bromell
D:-Usain Bolt
Correct Answer:- Option-D
Question19:-In which year A.R. Rahman won the Oscar award?
A:-2008
B:-2009
C:-2010
D:-2011
Correct Answer:- Option-B
Question20:-Which organisation won the Nobel Prize for peace in 2012?
A:-National Dialogue Quartet
B:-Organisation for the Prohibition of Chemical Weapons (OPCW)
C:-Both (1) and (2)
D:-European Union (EU)
Correct Answer:- Option-D
Question21:-The largest Professional Public Relations Organisation is
A:-IPRA
B:-PRSA
C:-NAPRC
D:-APRA
Correct Answer:- Option-B
Question22:-National Public Relations Day is observed on
A:-April 21
B:-April 24
C:-November 16
D:-March 8
Correct Answer:- Option-A
Question23:-The American President while drafting his ‘Seventh Address’ to the congress who first included the term Public
Relations is
A:-Ronald Reagan
B:-Jimmy Carter
C:-Thomas Jefferson
D:-Bill Clinton
Correct Answer:- Option-C
Question24:-PR people who discuss ideas with the boss and put them into articles that blend with the news and features of
different publications are known as
A:-Interpreters
B:-Translators
C:-Freelancers
D:-Ghost writers
Correct Answer:- Option-D
Question25:-The informal uncontrolled word of mouth, which carries information much more exciting than simple facts or
truth is known as
A:-Public opinion
B:-Grapevine
C:-Persuasion
D:-Message
Correct Answer:- Option-B
Question26:-Creating newsworthy stories and events to attract media attention and to gain public notice is
A:-Press release
B:-Public affairs
C:-Press agentry
D:-Scoop
Correct Answer:- Option-C
Question27:-A specialised and criticised part of public affairs attempts to influence legislative and regulatory decisions in
government is
A:-Investor Relations
B:-Development Relations
C:-Lobbying
D:-Public Relations
Correct Answer:- Option-C
Question28:-The aggregation of individual views on some issue is
A:-Public campaign
B:-Public opinion
C:-View point
D:-Angle
Correct Answer:- Option-B
Question29:-Information placed in the media by an identified sponsor that pays for the time or space is
A:-Advertising
B:-Marketing
C:-Propaganda
D:-Publicity
Correct Answer:- Option-A
Question30:-The social or interpersonal concept of public opinion of two or more individuals oriented to and communicating
about an object of mutual interest is
A:-Orientation
B:-Persuasion
C:-Coorientation
D:-Bias
Correct Answer:- Option-C
Question31:-The process of employing a participative approach in which employees, customers and opinion leaders help
select projects to receive funds, volunteerism, gifts and services in kind for building relationships with key publics in
communities is known as
A:-Public Communication
B:-Corporate Philanthropy
C:-Corporate Communication
D:-Fund raising campaign
Correct Answer:- Option-B
Question32:-A pocket folder containing information for promotion, crisis etc. to the print and broadcast media
A:-Media kit
B:-Brochure
C:-Handout
D:-Press release
Correct Answer:- Option-A
Question33:-The PR professionals who can whitewash even the darkest corporate sins earned the reputation as
A:-Propagandists
B:-Publicists
C:-Press agents
D:-Spin doctors
Correct Answer:- Option-D
Question34:-CSR campaigns are great and the efforts of one of the company was noteworthy for its activities to combat
Ebola
A:-Apple
B:-Samsung
C:-Google
D:-Sony
Correct Answer:- Option-C
Question35:-An uncontrolled method of placing messages in the media and has news value and the source does not pay the
media for placement is
A:-Campaign
B:-Advertising
C:-Publicity
D:-Marketing
Correct Answer:- Option-C
Question36:-A process in which a public relations representative sends out press releases to various media outlets to
promote a company change, a new product or a new service is known as
A:-Print campaigns
B:-Organisational communication
C:-Message
D:-Company release
Correct Answer:- Option-A
Question37:-An advertisement disguised into form of a news story or feature is known as
A:-Editorial
B:-Middle piece
C:-Column
D:-Advertorial
Correct Answer:- Option-D
Question38:-Communicating with staff at all levels and ensuring every member of staff feels part of a forward thinking team
is
A:-Internal PR
B:-External PR
C:-Crisis Communication
D:-Company PR
Correct Answer:- Option-A
Question39:-A large outdoor printed sign is a
A:-Billboard
B:-Logo
C:-Hoarding
D:-Masthead
Correct Answer:- Option-A
Question40:-The promotion of specific ideas or views, often political in nature
A:-Ideology
B:-Propaganda
C:-Strategy
D:-Lobbying
Correct Answer:- Option-B
Question41:-The dissemination of promotional material to draw interest or generate sales
A:-Human interest
B:-Sales promotion
C:-Publicity
D:-Promotion technique
Correct Answer:- Option-C
Question42:-The business of generating goodwill towards an individual, cause, company or product is
A:-Public Relations
B:-Corporate Communication
C:-Balanced Communication
D:-Copywriting
Correct Answer:- Option-A
Question43:-The ‘Cannes Award’ is given for excellence in which of the following fields?
A:-Journalism
B:-Public Relations
C:-Advertising
D:-Films
Correct Answer:- Option-D
Question44:-Who amongst the following is the author of the book ‘Namesake’?
A:-Anita Nair
B:-Jhumpa Lahiri
C:-Shashi Tharoor
D:-Khushwant Singh
Correct Answer:- Option-B
Question45:-The Headquarters of WHO is located at
A:-Geneva
B:-Paris
C:-Washington
D:-London
Correct Answer:- Option-A
Question46:-Whose biography is ‘Romancing With Life’?
A:-Amitabh Bachan
B:-Aamir Khan
C:-Dev Anand
D:-Raj Kapoor
Correct Answer:- Option-C
Question47:-Barren Island is located in
A:-Japan
B:-Cuba
C:-Philippines
D:-Andaman-Nicobar
Correct Answer:- Option-D
Question48:-__________ is known as the ‘Eternal City’.
A:-Rome
B:-Tokyo
C:-Delhi
D:-Amritsar
Correct Answer:- Option-A
Question49:-The author of ”The General Theory of Employment, Interest and Money”.
A:-Karl Marx
B:-J.M. Keynes
C:-J.S. Mill
D:-Adam Smith
Correct Answer:- Option-B
Question50:-Persons working secretly to subvert a government or a party or an organisation from within
A:-Fourth Estate
B:-Mafia
C:-Fifth Column
D:-Ghost Writers
Correct Answer:- Option-C
Question51:-‘Island of Blood’ is a book written by
A:-Anita Pratap
B:-Arun Shoorie
C:-Chetan Bhagat
D:-Shoba De
Correct Answer:- Option-A
Question52:-Written or printed statement about somebody that damages his reputation
A:-Slander
B:-Felony
C:-Libation
D:-Libel
Correct Answer:- Option-D
Question53:-Person who writes or speaks several languages
A:-Linguist
B:-Polyglot
C:-Pluralist
D:-Philologist
Correct Answer:- Option-B
Question54:-Who manufacture the Macintosh computers?
A:-IBM
B:-Microsoft
C:-Apple
D:-Samsung
Correct Answer:- Option-C
Question55:-The newly appointed chairman of the Film and Television Institute of India
A:-Gajendra Chauhan
B:-Nafeesa Ali
C:-Girish Karnad
D:-Imtiaz Ali
Correct Answer:- Option-A
Question56:-The Grand Old Man of Indian Journalism
A:-Tushar Gandhi
B:-James Augustus Hickey
C:-Chalapathi Rao
D:-B.G. Goenka
Correct Answer:- Option-A
Question57:-________ is known as the father of Indian Politics and Economics.
A:-Amartya Sen
B:-K.N. Raj
C:-Dadabhai Naoroji
D:-Prof. Mahalanobis
Correct Answer:- Option-C
Question58:-Dadasaheb Phalke Award was instituted in
A:-1957
B:-1969
C:-1963
D:-1965
Correct Answer:- Option-B
Question59:-When a radio station transmits radiowave, which layer in the atmosphere reflects it back to the earth?
A:-Stratosphere
B:-Troposphere
C:-Ionosphere
D:-Lithosphere
Correct Answer:- Option-C
Question60:-The ‘Hortus Malabaricus’ was compiled by
A:-The English
B:-The Germans
C:-The French
D:-The Dutch
Correct Answer:- Option-D
Question61:-The newspaper ‘National Herald’ was started by
A:-Gandhiji
B:-Jawaharlal Nehru
C:-Raja Ram Mohan Roy
D:-Gokhale
Correct Answer:- Option-B
Question62:-Who was known as the ‘liberator of the press’?
A:-Metcalfe
B:-Bentinck
C:-Hastings
D:-Macaulay
Correct Answer:- Option-A
Question63:-The first Sanskrit film in India directed by G.V. Iyer
A:-Samskriti
B:-Sri Narayana Guru
C:-Adi Sankara
D:-Aparajitho
Correct Answer:- Option-C
Question64:-‘Beyond Genocide’ is a documentary based on
A:-Endosulfan Victims
B:-Chernobyl Tragedy
C:-Tsunami Victims
D:-Bhopal Gas Tragedy
Correct Answer:- Option-D
Question65:-‘The Last Emperor’ and ‘Little Buddha’ are films directed by
A:-Christopher Nolan
B:-Steven Speilberg
C:-Meera Nayar
D:-Bernardo Bertolucci
Correct Answer:- Option-D
Question66:-A journalist who was Indian High Commissioner in London in 1990
A:-Arun Shourie
B:-Kuldip Nayyar
C:-Vinod Mehta
D:-Dilip Padgaunkar
Correct Answer:- Option-B
Question67:-The company whose chemical plant in Bhopal had a disastrous gas leak in 1984
A:-Union Carbide
B:-Lavlin
C:-Mosanto
D:-Saint Gobain
Correct Answer:- Option-A
Question68:-Who introduced transformational generative grammar?
A:-Adam Smith
B:-Tonny Bennet
C:-Noam Chomsky
D:-Edvard Munch
Correct Answer:- Option-C
Question69:-The best American film of all time, according to the American Film Institutes contest for 100 best films
A:-First Blood
B:-Citizen Kane
C:-Jurassic Park
D:-The Godfather
Correct Answer:- Option-B
Question70:-Okra is another name for
A:-Bitterguard
B:-Brinjal
C:-Tomato
D:-Lady’s Finger
Correct Answer:- Option-D
Question71:-The great inventor who was professor of vocal physiology at Boston University
A:-Thomas Edison
B:-Albert Einstein
C:-Alexander Graham Bell
D:-Issac Newton
Correct Answer:- Option-C
Question72:-Lazlo Biro, who created the first ball-point pen, was a Hungarian
A:-Doctor
B:-Scientist
C:-Journalist
D:-Lawyer
Correct Answer:- Option-C
Question73:-Name the writer who began his first novel in the channel Islands, finished it in London and saw published it in
India titled ‘The Room on the Roof’
A:-Ruskin Bond
B:-Vikram Seth
C:-Salman Rushdie
D:-Chetan Bhagat
Correct Answer:- Option-A
Question74:-German actress Ursula Patzschke is the worlds first
A:-Sound recordist
B:-Television announcer
C:-Woman film director
D:-Doctor
Correct Answer:- Option-B
Question75:-”No drama” is a classic Japanese theatrical form. What does ‘no’ mean?
A:-Ignorance
B:-Arrogance
C:-Tolerance
D:-Talent
Correct Answer:- Option-D
Question76:-The average of first 5 odd numbers between 10 and 30
A:-25
B:-35
C:-15
D:-20
Correct Answer:- Option-C
Question77:-If 10 percentage of 100 is equal to X percentage of 50, then the value of X is ________.
A:-20
B:-10
C:-25
D:-30
Correct Answer:- Option-A
Question78:-‘A’ can do a piece of work in 15 days, while ‘B’ can do it in 10 days, with the help of ‘C’ they finish the work in 5
days, then ‘C’ alone could do it in ___________ days.
A:-26
B:-25
C:-34
D:-30
Correct Answer:- Option-D
Question79:-There are 75 employees in a firm, during one year 2/15 of them left, how many remain?
A:-55
B:-65
C:-60
D:-70
Correct Answer:- Option-B
Question80:-Who is sometimes referred to as the Lincoln of Literature?
A:-Mark Twain
B:-Tolstoy
C:-J.S. Mill
D:-Marquez
Correct Answer:- Option-A
Question81:-Bob Hunter was co-founder of
A:-Amnesty International
B:-Red Cross
C:-League of Nations
D:-Green Peace
Correct Answer:- Option-D
Question82:-Who coined the term ‘around sourcing’?
A:-Marshal McLuhan
B:-Alwin Tofler
C:-Thomas L. Friedman
D:-Stephen Hawking
Correct Answer:- Option-C
Question83:-The Act of saving a web document for future access is known as
A:-Bookmark
B:-Cache
C:-History
D:-Favorite
Correct Answer:- Option-A
Question84:-UNESCO called this Sanskrit Drama form of Kerala as a ‘masterpiece of the oral and intangible heritage of
humanity’
A:-Kooth
B:-Koodiyattom
C:-Kathakali
D:-Ballet
Correct Answer:- Option-B
Question85:-Obtaining of exclusive rights to a story by payment of large sums of money is
A:-Paid News
B:-Chequebook Journalism
C:-Sensationalism
D:-Syndicated News
Correct Answer:- Option-B
Question86:-The oldest existing newspaper in India is _________.
A:-Deepika
B:-The Hindu
C:-Bombay Samachar
D:-Mathrubhumi
Correct Answer:- Option-C
Question87:-Wi-Fi stand for __________.
A:-Wireless fixed
B:-Wired fidelity
C:-Wireless fidelity
D:-Wireless firm
Correct Answer:- Option-C
Question88:-The personal journals or diaries posted online are known as
A:-Wiki
B:-Online diary
C:-Tweets
D:-Blogs
Correct Answer:- Option-D
Question89:-A person who thinks and acts in an independent and different way is known as a _______.
A:-Maverick
B:-Veteran
C:-Genius
D:-Allrounder
Correct Answer:- Option-A
Question90:-The words and expressions that may lead to a legal action if they are not carefully handled in news releases or
other messages from an organization is known as
A:-Red flag
B:-Glossary
C:-Intro
D:-Golden words
Correct Answer:- Option-A
Question91:-The concept that a public relations writer should be prepared to provide extensive information in new situations
is
A:-Constraint recognition
B:-Problem recognition
C:-Stimulus response
D:-Referent criterion
Correct Answer:- Option-D
Question92:-A new technology that merges people and machines into a computer-generated environment where they can
interact with that environment and other people
A:-Video conferencing
B:-Virtual reality
C:-Teleconference
D:-Cyberspace
Correct Answer:- Option-B
Question93:-TQM stands for
A:-Total Quick Management
B:-Top Quick Movement
C:-Total Quality Management
D:-Total Quantity Management
Correct Answer:- Option-C
Question94:-Which of these is a retail giant?
A:-Google
B:-Carrefour
C:-Ivy League
D:-IFAD
Correct Answer:- Option-B
Question95:-The Deepa Mehta film that focuses on the plight of castigated widows of Varanasi
A:-Water
B:-Fire
C:-Bhumika
D:-Sparsh
Correct Answer:- Option-A
Question96:-The first person ever to win a Grammy, an Emmy an Oscar and a Tony Award
A:-Julia Roberts
B:-Barbara Streisand
C:-John Travolta
D:-Harrison Ford
Correct Answer:- Option-B
Question97:-Use of deceptive talk by government officials and others in order to influence public opinion
A:-Plainspeak
B:-Scoop
C:-Newspeak
D:-Masque
Correct Answer:- Option-C
Question98:-A term used to denote background stories and features of a forthcoming event published in order to create
enthusiasm
A:-Embedded Story
B:-Embargo
C:-Articles
D:-Curtain Raiser
Correct Answer:- Option-D
Question99:-Symbol or pictures used in computer communication to convey emotions
A:-Cybernetics
B:-Emoticon
C:-Semiotics
D:-Cuneiform
Correct Answer:- Option-B
Question100:-The study of the systematic collection, storage, categorisation and retrieval of data in different formats
especially in digital form
A:-Information Revolution
B:-Digitalisation
C:-Information Technology
D:-Information Science
Correct Answer:- Option-D